How a real estate agency automated lead qualification, reduced response time by 80%, and increased qualified calls by 3x using AI voice technology.
A growing real estate agency was struggling with a critical problem: leads were going cold before they could be contacted. Their sales team was manually calling every new lead from various sources—website forms, Facebook ads, and referrals—but the response time averaged 4-6 hours.
By the time agents reached out, many prospects had already contacted competitors or lost interest. The team was also spending valuable time on unqualified leads who weren't serious buyers, wasting hours on dead-end conversations.
Key Pain Points: Slow lead response (4-6 hours average), Low lead qualification rate (35%), Sales team overwhelmed with unqualified leads, Missed opportunities during off-hours and weekends
We designed and deployed an AI Voice Agent that automatically called new leads within 60 seconds of form submission. The agent engaged prospects in natural conversation, asked qualifying questions, and instantly routed hot leads to the sales team.
Natural voice interactions that asked about budget, timeline, property preferences, and buying intent to score each lead.
Automated outbound calls triggered within 60 seconds of lead capture, ensuring no prospect was left waiting.
Lead scoring based on budget, timeline, and intent, automatically categorizing as hot, warm, or cold prospects.
Seamless sync with their CRM, logging call transcripts, lead scores, and next steps automatically.
Analyzed existing sales calls, identified key qualification questions, and created conversation flows that matched the agency's brand voice.
Built the voice agent, trained it on real estate terminology, and integrated it with their CRM and lead capture forms.
Ran pilot tests with 50 leads, gathered feedback, refined conversation scripts, and optimized lead scoring logic.
Deployed to all incoming leads with real-time monitoring, performance tracking, and weekly optimization reviews.
in qualified calls booked with sales team
lead response time (from 4-6 hours to <1 minute)
in time spent on unqualified leads
capturing weekend and evening leads automatically